Folk
Simple, smart CRM that captures multichannel data, enriches your contacts and automates follow-ups with AI assistants.

folk is a CRM built for teams that want to focus on relationships rather than data entry. It centralizes all your interactions — emails, WhatsApp, LinkedIn, calendar — in a clean, intuitive interface.
Its AI assistants do the heavy lifting for you: the Follow-up Assistant detects stale conversations and drafts personalized follow-ups in your style, the Recap Assistant generates an instant summary of each relationship, the Research Assistant automatically enriches company profiles, and the Workflow Assistant automates your email sequences based on custom triggers.
Key features include:
- folkX Chrome extension to import leads from LinkedIn in one click
- Contact enrichment with emails and phone numbers
- Collaborative pipelines with roles, permissions, and dashboards
- 6,000+ integrations via your existing stack
- folk API to build custom integrations
folk is SOC 2 Type I certified and GDPR compliant. Used by over 4,000 companies, it scores 4.9/5 on Product Hunt and 4.5/5 on G2.
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Frequently Asked Questions
- What is Folk?
- Folk is an online tool in the CRM category. Simple, smart CRM that captures multichannel data, enriches your contacts and automates follow-ups with AI assistants.
- Is Folk free?
- Folk offers a free plan with basic features. Paid plans are available for advanced functionality.
- What category does Folk belong to?
- Folk belongs to the CRM category.